commission: 15 per cent when newspaper has extended recognition.
of payment:30 days from billing date, except for political advertising
which must be paid in advance.
reserves the right to revise advertising rates at any time upon
30 days written notice and all orders and contracts are accepted
subject to this reservation.
B) The subject
matter, form, size, wording, illustrations and typography of all
advertising is subject to the approval of the publisher.
beverage advertising accepted.
is reserved to Ben-Day or otherwise lighten heavy black display,
solid backgrounds, borders reserve plates.
E) When publisher
sets copy, charge will be for made for actual space occupied,
even thought greater than maximum space specified in order.
set to simulate news matter must bear the word "Advertisement".
G) The published
assumes no financial responsibility for typographical errors in
advertisements but, if at fault, will reprint that part of and
advertisement in which such error occurred.
of an order is construed as an acceptance of all rates and conditions
under which advertising space is at time sold by the publication.
Failure to make order correspond in price, or otherwise, with
the rate cards is regarded only as a clerical error and publication
is made and charge for upon rates and terms of the rate card,
without further notification.
not called for within 30 days after publication may be held only
at advertiser' risk.
J) Any error
should be notified not later than five.
days following insertion date. No make good of insertion date.